How has TikTok’s immense popularity affected the Norwegian Music Industry

dc.contributor.advisor	Hofseth, Bendik
dc.contributor.author	Dyrvik, Sondre Veie
dc.date.accessioned	2023-08-01T16:23:27Z
dc.date.available	2023-08-01T16:23:27Z
dc.date.issued	2023
dc.identifier	no.uia:inspera:143809141:98650873
dc.identifier.uri	https://hdl.handle.net/11250/3082202
dc.description.abstract	This Master’s thesis seeks to investigate the current change happening in the Norwegian music industry, when it comes to marketing and discovering new music with a focus on TikTok. In this thesis, I interviewed three music professionals to get a better understanding and insight into their perspectives on TikTok. They answered questions on how they work with the platform, shared their opinions on the record labels’ future and current digitalisation within the music industry. Additionally, it seeks to look into if TikTok has potentially democratised the music industry.
dc.description.abstract
dc.language
dc.publisher	University of Agder
dc.title	How has TikTok’s immense popularity affected the Norwegian Music Industry
dc.type	Master thesis

Master's theses in Music Performance [220]
MUK500, MUK501, MUK502, MUR500, MUR502