Blar i Department of Economics and Finance på forfatter "Pedersen, Per Egil"
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Innovation Management Practices in Production-Intensive Service Firms
Aas, Tor Helge; Breunig, Karl Joachim; Hydle, Katja Maria; Pedersen, Per Egil (Journal article; Peer reviewed, 2015)This paper posits that innovation management practices are contingent upon the type of industry, and examines the innovation management practices in a distinctive set of service firms: production-intensive service firms. ... -
"This is who I am": Identity expressiveness and the theory of planned behavior
Thorbjørnsen, Helge; Pedersen, Per Egil; Nysveen, Herbjørn (Journal article, 2007)This paper explores the role of self-identity expressiveness and social identity expressiveness in the context of Multimedia Messaging (MMS) adoption. An extended version of the Theory of Planned Behavior (TPB) including ...