Changes in the online music equipment market under the COVID-19 pandemic in Norway: A case study of the online music equipment company Evenstad Musikk

Abstract

In this master thesis project, I seek to discover the possible changes in the online music equipment market under the COVID-19 pandemic in Norway with a case study and an in-depth interview with Evenstad Musikk. In the Interview I aim to listen and try to understand the effect of the COVID-19 pandemic on the online music equipment and instrument market from the view of Evenstad Musikk. As well as to find and use pre-existing literature to get a broader view of the overall bigger picture and challenges accompanied by the COVID-19 pandemic.

The pandemic brought forth a drastic change. This led to big changes to many peoples everyday daily life as well as to the music industry and markets, both behaviourally and environmentally speaking.