Re-modelling the interaction design and structure of an online store

Abstract

The development of new technologies during the last couple of years have resulted in a massive growth within e-commerce, and it has for many people become a part of their daily life. BBB system AS is a Norwegian company established in the 1950s, that specializes in creating bookshelves with their unique module system. Throughout the years BBB has become a familiar name in many households, and their bookshelf products are distributed through hundreds of different dealerships across Norway, Copenhagen, Bern and Flensburg. In the year of 2015, BBB System AS launched their first-ever webstore, which they intended to use for marketing and sales of their bookshelf system. This webstore was renewed by Mediabooster in the year of 2017.A brand new online store for bokhyller.no will be developed and designed, where the goal is to reduce the amount of errors in orders, to make the user experience better and shorten the road to checkout.