• Anxious and status signaling: Examining the link between attachment style and status consumption and the mediating role of materialistic values 

      Gasiorowska, Agata; Folwarczny, Michal; Otterbring, Anders Emil Tobias (Peer reviewed; Journal article, 2022)
      Attachment theory has recently been recognized as a potentially fruitful avenue for studying consumer behavior. However, few studies have examined the relationship between attachment styles and consumer preferences. Based ...
    • Can Digit Ratio and Gender Identity Predict Preferences for Consumption Options With a Distinct Gender Image? 

      Otterbring, Anders Emil Tobias; Elbæk, Christian T.; Lu, Chaoren (Peer reviewed; Journal article, 2022)
    • Fortjeneste i hæler eller slips? En empirisk studie av sammenhengen mellom kjønn på daglig leder og økonomisk ytelse i norske små og mellomstore bedrifter 

      MOMRAK, MATTIAS; PALM, FILIP (Master thesis, 2023)
      Denne besvarelsen utforsker hvorvidt kjønn på daglig leder har en påvirkning på bedriftens økonomiske ytelse i norske små- og mellomstore bedrifter (SMB). Problemstillingen som stilles er: “Er det sammenheng mellom kjønn ...
    • Fortjeneste i hæler eller slips? En empirisk studie av sammenhengen mellom kjønn på daglig leder og økonomisk ytelse i norske små- og mellomstore bedrifter 

      Momrak, Mattias; Palm, Mattias (Master thesis, 2023)
      Denne besvarelsen utforsker hvorvidt kjønn på daglig leder har en påvirkning på bedriftens økonomiske ytelse i norske små- og mellomstore bedrifter (SMB). Problemstillingen som stilles er: “Er det sammenheng mellom kjønn ...
    • From World Champion to Entrepreneur 

      Pedersen, Espen Aleksander; Nordli Elotmani, Ismael (Master thesis, 2022)
      The purpose of this master's thesis has been to find answers on how one can teach entrepreneurship to athletes in light of existing literature on sports entrepreneurship, personality traits, design-thinking working methods ...
    • From World Champion to Entrepreneur 

      Pedersen, Espen Aleksander; Nordli Elotmani, Ismael (Master thesis, 2022)
      The purpose of this master's thesis has been to find answers on how one can teach entrepreneurship to athletes in light of existing literature on sports entrepreneurship, personality traits, design-thinking working methods ...
    • Marketing of brands with high awareness - A field experiment examining advertisements’ effect on sales numbers 

      Henriksen, Jørgen; Ullenrød, Eirik (Master thesis, 2022)
      Exposure to a brand has been shown to affect customers' behaviour towards it, and advertisements have a positive impact on raising brand awareness. However, when a strong brand has been developed over the years and a ...
    • Marketing of brands with high awareness. - A field experiment examining advertisements’ effect on sales numbers 

      Henriksen, Jørgen; Ullenrød, Eirik (Master thesis, 2022)
      Exposure to a brand has been shown to affect customers' behaviour towards it, and advertisements have a positive impact on raising brand awareness. However, when a strong brand has been developed over the years and a ...
    • Money for nothing: The impact of compensation on customers’ bad-mouthing in service recovery encounters. 

      Arsenovic, Jasenko; edvardsson, bo; Otterbring, Anders Emil Tobias; Trondvoll, Bård (Peer reviewed; Journal article, 2022)
      As one of the retailer’s most potent recovery tactics to ofset disgruntled customers, frms invest heavily in compensation to increase customer satisfaction and improve loyalty. However, the efectiveness of this tactic ...
    • National identity predicts public health support during a global pandemic 

      Van Bavel, Jay J.; Cichocka, Aleksandra; Capraro, V; Sjåstad, Hallgeir; Nezlek, J. B.; Pavlovic, T; Alfano, Mark; Gelfand, M.J.; Azevedo, F.; Birtel, M.D.; Cislak, A.; Lockwood, P.L.; Ross, R.M.; Abts, K.; Agadullina, E.; Aruta, J.J.B.; Besharati, S.N.; Bor, A.; Choma, B.L.; Crabtree, C.D.; Cunningham, W.A.; De, K.; Ejaz, W.; Elbæk, C.T.; Findor, A.; Flichtenrei, Daniel; Franc, R.; Gjoneska, B.; Gruber, J.; Gualda, E.; Horiuchi, Y.; Huynh, T.L.D.; Ibanez, A.; Imran, M.A.; Israelashvili, Jacob; Jasko, K.; Kantorowicz, J.; Kantorowicz-Reznichenko, E.; Krouwel, André; Laakasuo, M.; Lamm, C.; Leygue, C.; Lin, Ming-Jen; Mansoor, M.S.; Marie, Antoine; Mayiwar, L.; Mazepus, H.; Mc-Hugh, C.; Minda, J.P.; Mitkidis, P.; Olsson, Andreas; Otterbring, Anders Emil Tobias; Packer, D.J.; Perry, A.; Petersen, M.B.; Puthillam, Arathy; Riano-Moreno, J.C.; Rothmund, T.; Santamaria-Garcia, H.; Schmid, P.C.; Stoyanov, D.; Tewari, S.; Todosijevic, B.; Tsakiris, Manos; Tung, H.H.; Umbres, R.G.; Vanags, E.; Vlasceanu, Madalina; Vonasch, Andrew; Yucel, Meltem; Zhang, Y.; Abad, Mohcine; Adler, Eli; Akrawi, Narin; Alaoui Mdarhri, H; Amara, Hanane; Amodio, D.M.; Antazo, B.G.; Apps, Matthew; Ay, F.C.; Ba, M.H.; Barbosa, Sergio; Bastian, Brock; Berg, Anton; Bernal-Zarate, M.P.; Bernstein, Michael; Bialek, Michal; Bilancini, Ennio; Bogatyreva, Natalia; Boncinelli, Leonardo; Booth, J.E.; Borau, Sylvie; Buchel, Ondrej; Cameron, C.D.; Carvalho, C.F.; Celadin, Tatiana; Cerami, Chiara; Chalise, H.N.; Cheng, Xiaojun; Cian, Luca; Cockcroft, Kate; Conway, Jane; Cordoba-Delgado, M.A.; Crespi, Chiara; Crouzevialle, Marie; Cutler, Jo; Cypryanska, M; Dabrowska, Justyna; Daniels, M.A.; Davis, V.H.; Dayley, P.N.; Delouvee, Sylvain; Denkovski, Ognjan; Dezecache, Guillaume; Dhaliwal, N.A.; Diato, A.B.; Di Paolo, Roberto; Drosinou, Marianna; Dulleck, Uwe; Ekmanis, Jānis; Ertan, A.S.; Etienne, Tom W.; Farhana, H.H.; Farkhari, Fahima; Farmer, Harry; Fenwick, Ali; Fidanovski, Kristijan; Flew, Terry; Fraser, Shona; Frempong, R.B.; Fugelsang, J.A.; Gale, Jessica; Garcia-Navarro, E.B.; Garladinne, Prasad; Ghajjou, Oussama; Gkinopoulos, Theofilos; Gray, Kurt; Griffin, Siobhán M.; Gronfeldt, Bjarki; Gümren, Mert; Gurung, Ranju Lama; Halperin, Eran; Harris, Elizabeth; Herzon, Volo; Hruška, Matej; Huang, Guanxiong; Hudecek, Matthias F. C.; Isler, Ozan; Jangard, Simon; Jørgensen, Frederik J.; Kachanoff, Frank; Kahn, John; Katuwal Dangol, A; Keudel, Oleksandra; Koppel, Lina; Koverola, Mika; Kubin, Emily; Kunnari, Anton; Kutiyski, Yordan; Laguna, Oscar; Leota, Josh; Lermer, Eva; Levy, Jonathan; Levy, Neil; Li, Chunyun; Long, Elizabeth U.; Longoni, Chiara; Maglic, M; McCashin, Darragh; Metcalf, Alexander L.; Miklousic, I; Mimouni, S; Miura, Asako; Molina-Paredes, Juliana; Monroy-Fonseca, César; Morales-Marente, Elena; Moreau, David; Muda, Rafał; Myer, Annalisa; Nash, Kyle; Nesh-Nash, Tarik; Nitschke, Jonas P.; Nurse, Matthew S.; Ohtsubo, Y.; Oldemburgo de Mello, Victoria; O'Madagain, C; Onderco, Michal; Palacios-Galvez, M. Soledad; Palomakki, J; Pan, Yafeng; Papp, Zsófia; Pärnamets, Philip; Paruzel-Czachura, Mariola; Pavlovic, Zoran; Payán-Gómez, César; Perander, Silva; Pitman, Michael Mark; Prasad, Rajib; Pyrkosz-Pacyna, Joanna; Rathje, Steve; Raza, Ali; Rêgo, Gabriel G.; Rhee, Kasey; Robertson, Claire E.; Rodríguez-Pascual, Iván; Saikkonen, Teemu; Salvador-Ginez, Octavio; Sampaio, Waldir M.; Santi, Gaia C.; Santiago-Tovar, Natalia; Savage, David; Scheffer, Julian A.; Schönegger, Philipp; Schultner, David T.; Schutte, Enid M.; Scott, Andy; Sharma, Madhavi; Sharma, Pujan; Skali, Ahmed; Stadelmann, David; Stafford, Clara Alexandra; Stanojevic, D; Stefaniak, Anna; Sternisko, Anni; Stoica, Augustin; Stoyanova, Kristina K.; Strickland, Brent; Sundvall, Jukka; Thomas, Jeffrey P.; Tinghög, Gustav; Torgler, Benno; Traast, Iris J.; Tucciarelli, Raffaele; Tyrala, Michael; Ungson, Nick D.; Uysal, Mete S.; Van Lange, Paul A. M.; van Prooijen, W; van Rooy, Dirk; Västfjäll, Daniel; Verkoeijen, Peter; Vieira, Joana B.; von Sikorski, Christian; Walker, Alexander Cameron; Watermeyer, Jennifer; Wetter, Erik; Whillans, Ashley; Willardt, Robin; Wohl, Michael J. A.; Wójcik, Adrian Dominik; Wu, Kaidi; Yamada, Yuki; Yilmaz, Onurcan; Yogeeswaran, Kumar; Ziemer, Carolin-Theresa; Zwaan, Rolf A.; Boggio, Paulo S. (Peer reviewed; Journal article, 2022)
      Changing collective behaviour and supporting non-pharmaceutical interventions is an important component in mitigating virus transmission during a pandemic. In a large international collaboration (Study 1, N = 49,968 across ...
    • Pandemic prevention and personality psychology: Gender differences in preventive health behaviors during COVID-19 and the roles of agreeableness and conscientiousness 

      Otterbring, Anders Emil Tobias; Festila, Alexandra (Peer reviewed; Journal article, 2022)
      One of the greatest public health crises in recent times, the COVID-19 pandemic, has come with a myriad of challenges in terms of health communication and public cooperation to prevent the spread of the disease. Understanding ...
    • Selecting the special or choosing the common? A high-powered conceptual replication of Kim and Markus’ (1999) pen study 

      Otterbring, Anders Emil Tobias; Bhatnagar, Roopali; Folwarczny, Michal (Peer reviewed; Journal article, 2022)
      Kim and Markus (1999; Study 3) found that 74% of European Americans selected a pen with an uncommon (vs. common) color, whereas only 24% of East Asians made such a choice, highlighting a pronounced cross-cultural difference ...