• The Branding value of LinkedIn for SMEs 

      Lunden, Emma; Ruud, Klara Elizabeth (Master thesis, 2023)
      By sharing content on LinkedIn using emotional branding, SMEs can provide performance outcomes to their companies. Both previous investigations on LinkedIn and other platforms, and our accepted hypotheses indicate that ...
    • The Branding value of LinkedIn for SMEs 

      Lunden, Emma; Ruud, Klara Elizabeth (Master thesis, 2023)
      By sharing content on LinkedIn using emotional branding, SMEs can provide performance outcomes to their companies. Both previous investigations on LinkedIn and other platforms, and our accepted hypotheses indicate that ...