Browsing Department of Management by Author "Rolschau, Kristian"
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Cash—Walk the line: Examining the impact of payment method on consumers' beer choices
Otterbring, Tobias; Rolschau, Kristian; Folwarczny, Michał (Peer reviewed; Journal article, 2023)Previous research has revealed that consumers spend less (more) money when paying through cash (credit card). This effect has been attributed to the pain of paying, which is higher (lower) in the case of cash (credit card) ...