Blar i AURA på forfatter "Duku, Emuakpoyeri Rosemary"
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The fit of Chinese firm´s customer satisfaction strategies in a developed country market: an empirical study of Chinese products in Norway
Duku, Emuakpoyeri Rosemary (Master thesis, 2010)Customer satisfaction is a concept that has aroused considerable interest and debate in the research literature because of the difficulties in both defining and measuring it with no overall consensus emerging on either. ...