An Ethnographic Exploration of Southern Norwegian Second-Hand Cultures

Abstract

n this era of online shops and big retail shops, second-hand markets still exist in many places, including in Norway. Second-hand markets in this thesis consist of flea markets and second-hand shops. Flea markets open in spring, summer, and autumn in Southern Norway. These markets are established by various communities, clubs, and organizations. Some flea markets are also opened by individuals. On the other hand, thrift shops or bruktbutikker open through year. Second-hand shops are also established by non-profit organizations or individuals. This study explores the culture of second-hand marketsin Southern Norway and will focus on flea markets by individuals (non-organization, non-affiliation), flea markets by organizations or clubs and thrift shops by organizations. The second-hand consumption are often related to recycling action and sustainable consumption. Second-hand markets in Southern Norway are not only a place for trading, but they are also a place for social activities and cultural activities. This study also critiquesconsumption behavior in Southern Norway. Second-hand markets become a paradox. Some people believe those markets support recycling action and environmental sustainability. On the other hand, the markets are impact onconsumerism in Southern Norway and inother countries. Key words: second-hand markets, recycling, sustainability, consumption, environmental, consumerism, paradox