Browsing AURA by Subject "E-government, transaction cost, FDI, destination marketing, investment promotion agency, TIC, ZIPA"
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E-government in marketing a country: A strategy for reducing transaction cost of doing business in Tanzania
(Journal article; Peer reviewed, 2011)There are limited studies examining the role of Investment Promotion Agencies (IPA’s) and their respective marketing techniques used in attracting Foreign Direct Investment (FDI). Using an exploratory case study approach, ...