Blar i Department of Economics and Finance på forfatter "Naatu, Felicia"
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Crowd-out effect on consumers attitude towards corporate social responsibility communication
Naatu, Felicia; Nyarko, Samuel Anokye; Munim, Ziaul Haque; Alon, Ilan (Peer reviewed; Journal article, 2022) -
Social Franchising : A Bibliometric and Theoretic Review
Naatu, Felicia; Alon, Ilan (Journal article; Peer reviewed, 2019)We present a comprehensive review of social franchising literature and an integrated framework highlighting factors and theories driving the concept. Bibliometric and content analysis are used to analyze 111 articles between ...