Browsing Scientific Publications in Information and Communication Technology by Author "Sakashita, Mototaka"
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What drives willingness to purchase and stated buying behavior toward organic food? A Stimulus–Organism–Behavior–Consequence (SOBC) perspective
Talwar, Shalini; Jabeen, Fauzia; Tandon, Anushree; Sakashita, Mototaka; Dhir, Amandeep (Peer reviewed; Journal article, 2021)The consumption of organic food is gaining ground globally due to consumers’ concerns for personal health and food safety. Several countries, such as Japan, are turning their focus to promoting organic food consumption, ...